Business Plan Table of Contents Example for SIS

TABLE OF CONTENTS
(Scholarship Information Services)

EXECUTIVE SUMMARY 1 - 2
MISSION AND OBJECTIVES 3
MANAGEMENT AND STAFFING:
A.  Background of Management 4
B.  Management's Philosophy 4 - 5
C.  Managerial Climate and Corporate Culture 5 - 6
D.  Labor Force and Training 6 - 7
E.  Organizational Chart 7 - 8
F.  Decision and Reward Systems 8 - 9
OPERATIONS:
A.  The Production Process 10 - 11
B.  Resources Needed to Produce the Product 11
C.  Capital Assets Required 12 - 13
MARKETING:
A.   The Product 14 - 15
B.   The Place 15
C.  The Price 15 - 16
D.  Description of Industry 16 - 18
E.  Competition 19 - 23
F.  Promotions 23 - 27
G.  Market Entry Strategy - Summary 27 - 28
FINANCIAL PLAN:
A.  Introduction to the Financial Plan 29
B.  Forecasted Income Statement for 200X and 200Y 30
C.  Forecasted Balance for 200X and 200Y 31
D.  Forecasted Cash Flow Statement for 200X 32
E.  Forecasted Cash Flow Statement for 200Y 33 - 34
F.  Forecasted Sensitivity Analysis for 200X 35
G.  Forecasted Break-even Analysis for 200X 36
H.  Forecasted Ratio Calculations 37 - 38
I.  Notes to the Forecasted Financial Statements 39 - 44
CONCLUSION 45 - 46
APPENDICES (not available) 47