Table of Contents Example - Internet Company Business Plan

TABLE OF CONTENTS
(The Internet Company)
EXECUTIVE SUMMARY 2 - 4
MISSION & STRATEGY STATEMENT 5
MARKETING & PROMOTIONS
Product Offered 6
What is the Internet 6 - 9
How Do We Generate Revenue 10 - 11
Augmented Products & Services 12 - 19
Target Markets 20
Why is this Information Needed 20 - 23
Pricing & Break-even Point 24 - 26
Promotional Campaign 27 - 35
Costs of the Promotional Campaign 36
MANAGEMENT & HUMAN RESOURCES
Management Requirements 37 - 38
Staffing Requirements 39 - 40
OPERATIONS
Materials & Labor 41
Processes of Internet 42
Capital Equipment Required 43
Planned Location 44
FINANCIAL PLAN
Introduction to the Financial Plan 45
Forecasted Income Statement for 200X & 200Y 46
Forecasted Balance Sheet for 200X & 200Y 47
Forecasted Cash Flow Statement for 200X 48 - 49
Forecasted Cash Flow Statement for 200Y 50 - 51
Forecasted Ratio Calculations 200X & 200Y 52
Notes to the Forecasted Financial Statements 53 - 56
CONCLUSION 57
APPENDICES
Categories: Business Plans